Mobile App Intelligence tools give you access to mobile app market data. Details include everything from app downloads, user retention, and activity to historical rankings, ratings, reviews, keywords, as well as advertising campaigns, creatives, and impressions.
This makes mobile app intelligence tools perfect to keep an eye on your competitors, compare your app to theirs and use all the data you have to make better and more informed decisions for marketing, sales, and customer retention.
There are many mobile app intelligence tools with different offerings. Below you can find the top mobile app intelligence tools to choose from based on your needs and budget.
App Annie offers data about applications listed in app stores, including downloads, categories, revenue, ratings, usage, engagement, and advertising metrics.
With App Annie, you can do competitive research, find partners to work with, identify new markets, and better understand app users' interests and behavior.
- Founded: 2010
- Users: Google, Apple, Electronic Arts, Amazon, and more
- Pricing: Free. Paid plans based on usage.
Sensor Tower data is used by financial analysts, VCs, and publishers for competitive and market research.
Data includes keywords that help with app store optimization, a real-time leaderboard that reveals which new ad campaigns are running that week and their performance, and custom alerts about your competitors.
Apptopia provides data about apps and publishers worldwide. Apptopia's data includes downloads and revenue, category details, monetization strategies, and rank history, which can be used to correlate app and SDK updates with spikes in rank.
- Founded: 2011
- Users: Spotify, Uber, Google, Facebook, and more
- Pricing: Plans start at $2,000 per month
Apptrace is a free platform by Adjust. Data offered includes daily and weekly global ranks, country, platform, device, category, and more, searchable by app name or app ID.
- Founded: 2012
- Pricing: Free
Appfigures offers data and analytics about apps for market and competitive research, from rankings and rank momentum to downloads, revenue estimates, and performance history. Details include category, release date, country, device permissions and SDK usage, and publisher and advertising insights like ad spend and performance of ad creatives.
- Founded: 2009
- Users: Microsoft, Trello, Airbnb, Slack, and more
- Pricing: Free. Paid plans start at $9.99 per month.
SimilarWeb provides traffic data including insights for app store discoverability and optimization. You can use SimilarWeb to research competitors against your own app's performance as well as to research the market and identify threats and opportunities.
- Founded: 2007
- Users: Skyscanner, HomeAway, HotelsCombined, and more
- Pricing: Free. Paid plans based on usage.
Airnow Data offers data like app rank, downloads, revenue, DAU, MAU, ARPDAU, and daily retention performance. You can set up alerts to get notified about big changes and watchlists to compare your app against your competitors.
- Founded: 2013
- Users: PayPal, Universal, Sony Music, InMobi, and more
- Pricing: Plans start at $249 per month
MixRank's database includes mobile apps, developers, SDKs, technologies, services, and integrations. You can set up watchlists by category, downloads, rankings, SDKs, permissions, ratings, languages, and countries for competitive research, sales lead generation, and customer retention efforts.
- Founded: 2011
- Users: MoPub, Adobe, Intel, Optimizely, and more
- Pricing: Plans based on usage
Datanyze monitors 35 million companies and their tech stacks for competitive research and sales lead generation. Details include SDKs, app installs, company headquarters, and contact information, and Datanyze integrates with the top CRMs so you can connect this data to your pipeline.
- Founded: 2012
- Pricing: Plans based on usage
Mobbo provides app statistics based on a range of sources, including web crawlers, app store data, app sales reports, and third-party data, enhanced by machine learning. Details offered include downloads, user reviews, category, and keyword rankings and traffic.
- Founded: 2015
- Users: Fyber, InMobi, AppsFlyer, Appnext, and more
- Pricing: Plans start at $499 per month
MightySignal offers data about which SDKs mobile apps are using, their mobile advertising campaigns, and app store performance. MightSignal is used by sales teams at SDK vendors, ad networks, and financial organizations.
- Founded: 2014
- Users: MixPanel, Zendesk, Adobe, Leanplum, and more
- Pricing: Plans based on usage
Mobile Action offers download estimates, revenue estimates, and daily and monthly active users of app store apps. You can also view the top advertisers by ad network and category and see the ad campaigns and creatives used by specific apps along with impressions to gauge the performance of your competitors' advertising efforts.
- Founded: 2013
- Users: Adobe, eBay, Letgo, Topps, and more
- Pricing: Plans start at $49 per month
42 Matters provides app details like name and description, categories, pricing, ratings and downloads, release dates, content localization, reviews, and more with 88,000 daily top charts. Track apps through alerts that notify you about rank changes and other major market shifts.
- Founded: 2011
- Users: Vungle, Unity, Twitter, Nvidia and more
- Pricing: Plans start at €79 per month
AppTweak helps you monitor market trends based on downloads and revenue, analyze seasonal growth trends, find keyword opportunities, monitor keyword rankings, and spy on competitor’s advertising strategies.
- Founded: 2013
- Users: Paypal, Jamcity, Yelp, Big Fish, Amazon Music, EA, etc
- Pricing: ASO Intelligence starts at $58/month, Market Intelligence at $199/month
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